Our Soft Launch Concepts demonstrate another side of fiber innovation: using molded fiber to create customizable products, interactive experiences, and new consumer applications.
These concepts provide opportunities to introduce fiber-based products to the market while exploring personalization, consumer interaction, and new applications for molded fiber.
One Fiber Format. Countless Occasions.
A customizable molded-fiber countdown concept available in 7, 12, or 24 day formats.
The concept can be adapted for:
Christmas • Birthdays • Weddings • Bachelor/Bachelorette • Places to Visit • Baby Showers • Baby Arrivals • Gender Reveals • and other occasions.
Countdown products can be offered filled or unfilled and personalized with a standard family name or developed with a fully customized graphic, photograph, message, or design.
DIY Kits transform molded-fiber products into an interactive creative experience.
Each kit can combine an unprinted fiber-based format with supplies needed to decorate and personalize it, such as markers, watercolors, paints, or other creative materials.
Kits can be developed around different themes, occasions, and age groups, allowing the fiber structure itself to become a creative canvas.
The concept combines creativity, personalization, and an introduction to fiber-based materials in a hands-on format.Creative kits combining fiber-based formats with decorating supplies such as markers and watercolors.
School & Daycare Sets are designed for schools, daycares, classrooms, camps, after-school programs, and other children's organizations looking for creative group activities using fiber-based products.
Unprinted fiber formats can be provided in 7, 12, or 24 day configurations, allowing children to decorate and personalize their individual pieces.
Activities can be developed around holidays, seasons, classroom themes, birthdays, educational topics, or special events.
Sets can also be configured for different class sizes and age groups and paired with decorating materials or activity instructions to create a more complete classroom experience.
The concept provides a hands-on opportunity for children to explore creativity, materials, packaging, and sustainability while creating something they can personalize and take home.